Inside the Miche Factory: Made in Italy, built for performance

Join Mapdec Cycle Works for an exclusive look inside the Miche factory, just outside Venice, Italy. From precision machined hubs and chainrings to hand built carbon wheels, this video shows how one of cycling’s most respected component brands combines craftsmanship, innovation and performance in Italy.

A closer look at Miche

Once known for producing OEM components for other cycling brands, Miche has grown into a leading Italian engineering brand. Their products feature on WorldTour bikes with teams like Groupama FDJ and partner brands such as Wilier Triestina. Every component is designed, machined and tested in house with the same dedication to detail that has defined Miche for over a century.

In this factory tour, Mapdec Cycle Works walks through spoke flattening, wheel tensioning, crank testing, carbon chainring production and bottom bracket assembly to show the passion and precision behind every part.

Highlights from the tour

• Carbon reinforced 7075 aluminium chainrings for stiffness and low weight
• In house spoke flattening and quality control for consistent wheel builds
• Italian made hubs and bottom brackets tested to UCI methods
• Pro level wheelsets and components at competitive prices

Watch the full factory tour

See Miche’s approach to modern performance engineering that blends traditional craft with advanced testing. The film was produced independently by Mapdec Cycle Works during a dealer visit. No sponsorship and no editorial input.

Miche at Chicken CycleKit

Chicken CycleKit is the official UK distributor for Miche. Explore wheels, hubs, cassettes, bottom brackets and drivetrain components on our site, all backed by local dealer support and UK warranty.

Shop Miche components